High Life
品 96 #15 2017 年 12 月 choice of movies, thus maximizing the audience base. But given the auditorium seats only 60, the current theater house is focused more on the diversity of its audience than on profit. “We hope to attract more young people to come and see different kinds of films at a reasonable price,” Albert explains. “The Cultural Bureau itself set up this place for the purpose of promoting film culture and Macau films more widely, not to make money. “To develop Macau films, we must start with the audience and develop the market later. “At present, a large proportion of our audience is young people. If the Cinematheque can really help the younger generation in Macau develop this habit of watching films, then starting from them theywill gradually become part of the film culture, and this can be passed from generation to generation.” To help promote this concept of local film culture, since April 2017 Cinematheque • Passion has devoted two weekends per month to screening local short or feature films under a programme titled “Discover Macao: Local Indies Revisited,” with free admission for all. “I believe there’s a future for Macau’s film industry,” Albert explains, “although it is hard to say exactly what that future is. After all, Macau is objectively limited by its domestic market. But I believe local directors will have more opportunities to make films and their works will get better and better. I have confidence in that. “In the long run, the development of the Macau film industry depends on each director’s own work. If there are really good film works out there allowing people to find their own features, this will be helpful to Macau’s film development.”
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